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(35 found)

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

Developing Your Simple Personal Training Marketing Plan

June 1, 2017

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT

NSCA’s Commitment and Action to Advance the Strength and Conditioning Profession

Other

NSCA President Greg Haff shares the key takeaways from recent strategic plan meetings and outlines the organization’s commitment to advancing the strength and conditioning profession.

Trainer Tips: Get the Most from your Session

May 1, 2017

Article Members Only

Trainer Tips are infographics designed to help you, an NSCA professional, educate clients and promote your services. These member-only resources can be used for client education, motivation, and promotion.

Personal trainers Exercise Technique training sessions infographics

NSCA’s Coaching Podcast, Special Edition Episode: Korey Stringer Institute

Podcast

Courteney Benjamin and Yasuki Sekiguchi, from the Korey Stringer Institute, talk to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about preventing sudden death in the heat and how coaches can plan ahead, create, and respond with an emergency action plan. Find the Korey Stringer Institute on Twitter: @K_S_Institute | Find Scott on Instagram: @coachcaulfield

Coaches Professional Development

Anaerobic Training and Electromyography Studies

November 26, 2018

Article

This Kinetic Select excerpt from the Essentials of Strength Training and Conditioning, Fourth Edition describes the results from electromyography (EMG) studies on the neural adaptations to anaerobic training.

Personal trainers TSAC Facilitators Coaches Exercise Science

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation

Effects of Exercise on Type 2 Diabetes—Part 1

June 4, 2016

Article Members Only

While pharmaceutical treatment is complex, dynamic, and important for optimal glycemic control, exercise clearly plays a critical, but often overlooked, role in the overall treatment plan for patients with T2D or those at risk of developing it.

Personal trainers Exercise Science Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease chronic disease type 2 diabetes personal trainers

The Importance of Setting up Systems for a Small Fitness Business

April 1, 2014

Article Members Only

This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.

Personal trainers Organization and Administration personal trainer career set up a personal training business become a personal trainer

The Training Trap—Building Financial Freedom in an Appointment-Based Career

April 1, 2015

Article Members Only

The career path of a personal trainer inherently presents a certain amount of instability and unpredictability, but this does not have to last. There is no reason that personal trainers cannot make great money, afford health insurance, save for retirement, and create more freedom in their lives.

Personal trainers Organization and Administration personal trainer income how to become a personal trainer personal training

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