For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
In this career series article, Coach McHenry provides a path for education, certification, knowledge, and networking essential to excelling as a successful high school strength and conditioning coach
CoachesOrganization and AdministrationProfessional DevelopmentCSCSCareer in Strength and ConditioningStrength and Conditioning CoachHigh School AthletesJobs in Strength and Conditioninghs-coaching
While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.
Personal trainersProgram designTesting and Evaluationfitness testinghow to measure fitnessFitness assessment
The goal of this brief review is to describe what classifies as high-intensity interval training (HIIT) and summarize the potential benefits for various populations: athletic, general, and clinical.
Personal trainersExercise ScienceProgram designHIITMaximal Aerobic CapacityModerate-Intensity Continuous TrainingTabata
Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.
Personal trainersOrganization and Administrationfitness studiopersonal training businesspersonal training
This article discusses what muscle dysmorphia is, the ways in which adolescents can fall victim to it, and how to intervene when body image becomes distorted.
Personal trainersProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or Diseasestrength and conditioningresistance trainingyouth training guidelineshypertrophymuscle dysmorphia
While pharmaceutical treatment is complex, dynamic, and important for optimal glycemic control, exercise clearly plays a critical, but often overlooked, role in the overall treatment plan for patients with T2D or those at risk of developing it.
Personal trainersExercise ScienceBasic Pathophysiology and Science of Health Status or Condition and Disorder or Diseasechronic diseasetype 2 diabetespersonal trainers