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(17 found)

The Independent Path – Considerations for Career Personal Trainers

April 10, 2020

Article Members Only

This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.

Personal trainers Professional Development Personal Trainer Managing Business Marketing Personal Training Career

Concurrent Cognitive and Physical Fitness Training

December 8, 2023

Article Members Only

This article presents general information suggesting physical training as a means for improving cognitive fitness.

Personal trainers Exercise Science Program design Cognitive Fitness Personal Training Psychological Training

Top Ways to Drive Traffic to a Fitness Business

January 1, 2015

Article Members Only

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training

Wellness Coaching – Keeping Military Members Fit to Fight

September 3, 2021

Article

The purpose of this article is to present evidence for implementing wellness coaching practices for enhanced dissemination of knowledge and improved efficacy of lasting behavior change, positively affecting the service member’s fitness performance levels and decreasing risk of lifestyle disease development.

TSAC Facilitators Exercise Science Nutrition Program design Wellness Coaching Dietary Supplements Health-Related Behaviors

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation

Resistance Exercise Programming—A Mixed-Training Approach

July 1, 2014

Article Members Only

Olympic-style lifting, functional training, powerlifting, and bodybuilding should all be considered when designing a program to improve general health, fitness, and functional capacity.

Personal trainers Exercise Science Exercise Technique Program design strength training technique how to get stronger bodybuilding powerlifting weightlifting Best strength training

Simplicity is Key—Strategies for Improving your Coaching and Communication

September 17, 2018

Article Members Only

Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.

Personal trainers Program design Client Consultation|Assessment Communication Personal Trainer Client Interaction Coaching Cues

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