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(53 found)

The 5 Stages of a Fitness Business Owner’s Journey

February 18, 2019

Article Members Only

Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

Personal trainers Organization and Administration Professional Development Fitness Industry Marketing Business Management

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

Article Members Only

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

Bridge: Creating Systems to Provide the Best Customer Experience, with David Crump

June 1, 2017

Video

David Crump, Owner of Spark Fitness and a business consultant, discusses the importance of utilizing systems to improve the customer experience.

Personal trainers Professional Development personal training business

Independent Contractor Versus Employee—Are You Reporting Accordingly?

April 1, 2016

Article Members Only

Little information is available for personal trainers in regards to differentiating the requirements and responsibilities of working as an employee or an independent contractor. Personal trainers and gym owners would benefit from understanding professional guidelines, details, and general knowledge of these two options.

Personal trainers Organization and Administration Independent Contractor Personal Training

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 1

June 1, 2017

Article Members Only

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.

Personal trainers Organization and Administration Professional Development PTQ fitness facility business assessment conducting an audit personal training

Stop Hiring Personal Trainers and Start Building Them—Developing an Internship Program at a Fitness Facility

July 1, 2015

Article Members Only

Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.

Personal trainers Organization and Administration Professional Development mentoring personal training internship personal training business internship

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 3

October 29, 2018

Article Members Only

In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.

Personal trainers Organization and Administration Professional Development Personal Training Facility Business Development Gym Owner Steps to Owning Gym

What it Takes to Survive and Thrive as a Fitness Studio Owner

July 1, 2016

Article Members Only

It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?

Personal trainers Organization and Administration NSCA-CPT small business Fitness studio

Best Business Practices - Personal Training

April 1, 2015

Article Members Only

Three top personal trainers—Juan Carlos Santana, Robert Linkul, and Chat Williams—discuss “best practices” in the profession of personal training.

Personal trainers Organization and Administration become a personal trainer personal training career build your personal training business Fitness Industry Business

How the Member Experience Impacts Your Bottom Line

October 1, 2014

Article Members Only

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

Personal trainers Organization and Administration how to be a successful personal trainer how to grow your personal training business Personal training business

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