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(116 found)

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 1

June 1, 2017

Article Members Only

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.

Personal trainers Organization and Administration Professional Development PTQ fitness facility business assessment conducting an audit personal training

How the Member Experience Impacts Your Bottom Line

October 1, 2014

Article Members Only

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

Personal trainers Organization and Administration how to be a successful personal trainer how to grow your personal training business Personal training business

Developing an Educational Culture

April 1, 2016

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Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

Personal trainers Organization and Administration fitness center nsca-cpt personal training

Automation Technology for Growth and Freedom

April 1, 2016

Article Members Only

A constant long-term mindset of system improvement, although often time consuming at first, will pay big dividends in the long run. All of this is done with the intent of spending more time on what truly matters: making money by helping people and changing lives.

Personal trainers Organization and Administration business development personal training

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

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One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

Considerations for Starting a Mobile Personal Training Business

October 28, 2022

Article Members Only

The purpose of this article is to discuss many of the topics that need to be considered before deciding to start a mobile personal training business.

Personal trainers Program design Professional Development Personal Training Business Suspension Trainers Resistance Bands

Understanding Risk Management as a Fitness Professional

June 1, 2017

Article

There's risk in every business, but fitness professionals can often face higher risk than most. While personal trainer insurance can offer solid protection, fitness professionals can best protect themselves by understanding the fundamentals of risk management as they apply within the realm of sports and fitness. In this article, global insurance firm Integro Entertainment & Sports offers tips on how to best protect yourself and your business, defines common insurance terms, and provides an overview to understanding insurance conditions.

Coaches Exercise Science Professional liability insurance CPI personal training insurance insurance risk management Entertainment and Sports Insurance eXperts ESIX personal trainer insurance

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

October 1, 2015

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration NSCA-CPT marketing for personal trainers business of personal training personal training

Considerations for Utilizing Manual Resistance Training

April 2, 2016

Article Members Only

Manual resistance training (MRT) can be an effective, low-cost, and easy-to-perform training modality. It can be performed in many situations regardless of space, equipment availability, and performance level.

Personal trainers Exercise Technique Program design weight training strength training manual resistance training MRT

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 3

October 29, 2018

Article Members Only

In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.

Personal trainers Organization and Administration Professional Development Personal Training Facility Business Development Gym Owner Steps to Owning Gym

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