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(126 found)

The Experience Is Just as Important as the Results—Building a Successful Fitness Business Beyond Exercise

July 1, 2015

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To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Personal trainers Professional Development NSCA-CPT how to make how to become a personal trainer how to make money as a personal trainer personal trainer

In the Business of Building a Clientele, the Referral is King

April 1, 2014

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Personal trainers Organization and Administration Professional Development Build a personal trainer business personal training career

From the Field – The Journey to Building a Sports Performance Facility: From Head Trainer to Business Owner

December 11, 2025

Article Members Only

This PTQ article shares a real-world story to give inspiration and practical advice on creating your own sport performance business. Visit NSCA online to read more on athletic performance and professional development.

Personal trainers Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment Safety Emergency Procedures Legal Issues Professional Development Development Programs Coaching Careers Business Management Fitness Center Sport Performance Gym Fitness Programs Entrepreneurial

The Importance of Setting up Systems for a Small Fitness Business

April 1, 2014

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This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.

Personal trainers Organization and Administration personal trainer career set up a personal training business become a personal trainer

The 1x20 Strength Training Program for Older Adults

January 13, 2023

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This article explores how personal trainers can use the 1x20 strength-training program to potentially build strength with the older adult client.

Personal trainers Program design Older Adult Motor Learning Strength Training

Common Practice for Personal Trainers that Should not be so Common: Examination of Common Practices

Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.

Personal trainers Organization and Administration Professional Development PTQ personal training business practices

Stop Hiring Personal Trainers and Start Building Them—Developing an Internship Program at a Fitness Facility

July 1, 2015

Article Members Only

Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.

Personal trainers Organization and Administration Professional Development mentoring personal training internship personal training business internship

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

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This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

Hospitality in Fitness – Part III – Hospitality in Management and Ownership

November 27, 2025

Article Members Only

Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.

Personal trainers Program design Organization and Administration Client Consultation|Assessment Professional Development Entrepreneurship Exercise Culture Fitness Center Management Gym Experience Fitness Industry Business Growth Customer Service Membership

Building and Growing an Efficient and Scalable Online Training Biz

October 31, 2015

Video Members Only

Jonathan Goodman—the creator of the largest collaborative blog for personal trainers—explains why online personal training is so popular today, and how to use online training to grow your business and generate more freedom as a personal trainer. Originally seen as a session at the NSCA 2015 Personal Trainers Conference.

Personal trainers Coaches Organization and Administration Professional Development personal training online personal training NSCA-CPT how to grow a personal training business how to build a personal training business how to become a personal trainer Personal trainers

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