This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainersProfessional DevelopmentBusinessMarketingNetworkingSocial MediaAction Plan
This article discusses what muscle dysmorphia is, the ways in which adolescents can fall victim to it, and how to intervene when body image becomes distorted.
Personal trainersProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or Diseasestrength and conditioningresistance trainingyouth training guidelineshypertrophymuscle dysmorphia
This article aims to share practical application strategies that strength and conditioning coaches can use in fostering a positive change in their athlete’s performance by understanding intrinsic and extrinsic performance motivation and how to adopt an autonomy-supportive coaching style.
When integrating resistance training, endurance athletes must ensure that the sessions or workouts are sequenced in the context of the overall workload. Giving careful thought to these factors when designing the training plan will increase the chances of success.
CoachesExercise ScienceProgram designendurance trainingstrength trainingweight training
This is an excerpt from NSCA's Essentials of Sport Science by NSCA -National Strength & Conditioning Association, Duncan N. French & Lorena Torres-Ronda.