The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Justin Roethlingshoefer, Strength and Conditioning Coach at Miami University, talks about ways to utilize global positioning systems (GPS) and heart rate technology to identify and adjust loads for in-season time periods—and keep players fit and healthy—without creating fatigue. This is a recording of a session from the NSCA’s 2016 Hockey Clinic.

Through a well-designed resistance training program, firefighter recruits can gain the movement skills, confidence to exercise, and foundational strength/physiological adaptations that they need for a long and healthy career.

While exercise and weight management can be critical for a healthy pregnancy and recovery, special care should be taken when training pregnant and postpartum clients. In this lecture from the 2014 Personal Trainers Conference, Annette Lang provides an overview of what it means to work with this specific population.

No training program can completely eliminate the risk of cardiovascular disease or low back pain, but some steps can be taken to decrease the likelihood of being afflicted by either.

Eating the right types of food, in the right amounts, and at the right times are the keys to staying healthy and performing well. But does it have to be so confusing and complicated? Do we have to dissect every little detail to maximize performance? What if we could instead find the few specific changes that lead to the greatest results in each of our clients?

The “coach’s dozen” is a collection of 12 principles that will help youth coaches, physical education teachers, and pediatric exercise specialists maintain inclusive, sustainable, and enjoyable participation in exercise and sport.

By gathering information about potential risk factors associated with basketball injuries, strength and conditioning coaches can create individualized programs to help keep their basketball athletes healthy and performing at the best of their abilities.

For those dealing with clients who have back pain, this article focuses on non-specific low-back pain and potential exercise solutions for it.

The purpose of this article is to present a brief review of research on the safety and efficacy of caffeine used by athletes participating in anaerobic-dominant sports.