This article highlights the key benefits of deadlifts in exercise therapy, addressing the often-overlooked issue of low-back pain in strength and conditioning.

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state level. NSCA’s Rocky Mountain Regional Coordinator provides oversight and training to local state directors. Members in the Rocky Mountain Region can connect at local and regional events as well as on Facebook to others in this area.

As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL). Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

The Personal Trainer of the Year Award recognizes an NSCA-Certified Personal Trainer (NSCA-CPT) or Certified Strength and Conditioning Specialist® (CSCS) for exemplary service to the advancement of the personal training industry.

Football is a high intensity collision based sport that has an inherent risk of injury in both competition and practice. The focus of ACL injuries and the development of injury prevention programs have been key in the development of youth athletes to keep them participating in sport with reduced risk of injury.

There can be no doubt that protein is important and this article reviews the current research to help further understand the recommendations for protein intake.

Colorado Springs, CO - NSCA National Awards will be handed out at the 39th Annual NSCA National Conference on Friday, July 8 in New Orleans, LA.

In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.

Colorado Springs, CO – The National Strength and Conditioning Association is proud to announce that Jay Dawes, PhD, CSCS,*D, NSCA-CPT,*D, TSAC-F,*D, FNSCA, has been selected as the NSCA’s Tactical Strength and Conditioning Professional of the Year for 2021. Award winners are selected by a volunteer committee, the NSCA’s Awards Taskforce, who determine the winner based on their contributions to the NSCA and their community, and whose influential contributions to the field result in its advancement in a measurable way that exceeds the outcomes achieved by others.