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Notice: The NSCA website is scheduled to undergo system maintenance from 2:00 AM - 2:30 AM EST. During this time, there may be short service interruptions across the site and some parts of  the site may not be accessible. We apologize for any inconvenience while we work to improve the website experience and security.

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(227 found)

Developing Successful Fitness Teams

July 16, 2021

Article Members Only

Do you have a successful fitness team? The concepts described in this article are used to develop teams with personal trainers who are happy and have bought into winning cultures.

Personal trainers Professional Development Personal Trainers Team Motivation Buy-In Business Plan Template

The Independent Path – Considerations for Career Personal Trainers

April 10, 2020

Article Members Only

This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.

Personal trainers Professional Development Personal Trainer Managing Business Marketing Personal Training Career

In the Business of Building a Clientele, the Referral is King

April 1, 2014

Article Members Only


Personal trainers Organization and Administration Professional Development Build a personal trainer business personal training career

Automation Technology for Growth and Freedom

April 1, 2016

Article Members Only

A constant long-term mindset of system improvement, although often time consuming at first, will pay big dividends in the long run. All of this is done with the intent of spending more time on what truly matters: making money by helping people and changing lives.

Personal trainers Organization and Administration business development personal training

Employee or Independent Contractor? Guidelines for Classifying Workers

November 27, 2020

Article Members Only

Some positions within the fitness industry can be tricky to classify. This article helps businesses decipher the difference between a hired employee and an independent contracted position.

Personal trainers Legal Issues Professional Development Independent Contractor Employees Taxes Audits

Selecting a Specialty—What Will You be Known for?

July 1, 2014

Article Members Only

This article examines potential reasons why the “specialist” personal trainer may be able to thrive over the “one-stop shop” personal trainer.

Personal trainers Organization and Administration Professional Development how to be a personal trainer Personal training business

How Social Media Affects the Legal Rights of Employees

June 4, 2016

Article

While social media can serve as an efficient business tool, it can also complicate the legal rights of the entrepreneurs who use them. This article focuses on three specific—and perhaps surprising—ways in which social media can alter the employment rights of fitness professionals and the gyms they work for.

Personal trainers Legal Issues Professional Development NSCA-CPT personal training employment Social media

Adapting to the Digital Transformation of the Fitness Industry

October 15, 2021

Article Members Only

This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.

Personal trainers Professional Development Fitness Industry Personal Training Clients

What it Takes to Survive and Thrive as a Fitness Studio Owner

July 1, 2016

Article Members Only

It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?

Personal trainers Organization and Administration NSCA-CPT small business Fitness studio

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

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