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(95 found)

How the Member Experience Impacts Your Bottom Line

October 1, 2014

Article Members Only

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

Personal trainers Organization and Administration how to be a successful personal trainer how to grow your personal training business Personal training business

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 2

August 24, 2018

Article Members Only

Before opening a facility, fitness professionals should perform the proper due diligence of researching and obtaining all the required documents to legally operate in a given municipality, learn the different types of commercial property, and build an equipment list that is in alignment with their business model.

Personal trainers Organization and Administration Professional Development Personal Training Business Owning Your Own Gym Fitness Business Fitness Professionals

Considerations for Transitioning to Online Personal Training

August 13, 2021

Article Members Only

The purpose of this article is to provide the reader some direction and suggestions for how to make the transition to online personal training smooth and successful.

Personal trainers Program design Professional Development Online Personal Training Clients Schedule SAID Principle

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 1

June 1, 2017

Article Members Only

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.

Personal trainers Organization and Administration Professional Development PTQ fitness facility business assessment conducting an audit personal training

Adapting to the Digital Transformation of the Fitness Industry

October 15, 2021

Article Members Only

This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.

Personal trainers Professional Development Fitness Industry Personal Training Clients

Stop Hiring Personal Trainers and Start Building Them—Developing an Internship Program at a Fitness Facility

July 1, 2015

Article Members Only

Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.

Personal trainers Organization and Administration Professional Development mentoring personal training internship personal training business internship

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

Article Members Only

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

The Experience Is Just as Important as the Results—Building a Successful Fitness Business Beyond Exercise

July 1, 2015

Article Members Only

To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Personal trainers Professional Development NSCA-CPT how to make how to become a personal trainer how to make money as a personal trainer personal trainer

Before You Jump—Considerations Prior to Opening Your Own Facility

June 1, 2017

Article Members Only

Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.

Personal trainers Coaches Organization and Administration Professional Development PTQ fitness facility business owner personal training

The Future of Personal Training: Where is the Industry Headed?

In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.

Personal trainers Professional Development Personal Training Personal Trainer Certification personal training online

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