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Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
Carbohydrate Periodization—Part 2: Time Carbohydrate Restriction
August 19, 2019
This is the second part of a two-part series that investigates the effects of dietary carbohydrate availability on exercise performance and how specifically timed restriction of carbohydrates may also paradoxically enhance exercise performance in the medium and long term.
Personal trainers Nutrition Carbohydrates Carbohydrate Restriction Glycogen Calorie Intake
Which Foot Placement Provides Better Stability when Performing the Barbell Biceps Curl Exercise—Staggered or Parallel?
August 5, 2019
The purpose of this article is to examine which foot placement (staggered or parallel) provides better trunk stability when performing the barbell biceps curl exercise.
Personal trainers Exercise Technique Program design Barbell Biceps Curl Trunk Stability Staggered Stance Center of Gravity
Reconditioning from Sedentariness
July 29, 2019
With the rapid development of technology, the daily demands for physical activity are significantly reduced. This article details four distinct phases for personal trainers to implement when working with clients coming from sedentary lifestyles.
Personal trainers Program design Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Lifestyle Change Sedentary Client Non-Exercise-Based Physical Activity
Client Assessments—Posture Assessment
June 24, 2019
Correct spinal alignment is key to many lifts and can help prevent back pain form everyday activities. This is an overview of the anatomy and methods to help identify and correct common postural imbalances.
Personal trainers Program design Testing and Evaluation Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Corrective Exercise Back Pain Spinal Alignment Correct Posture
How to be an Evidence-Based Fitness Professional
May 20, 2019
This article describes how introduction of evidence-based practices requires today’s fitness professional to raise the bar of his or her education and analytical experience by actively and consistently using techniques of research in order to perform their job as a fitness professional.
Personal trainers Program design Organization and Administration Professional Development Evidence-based Practices Research Analytics
Training Clients during Pregnancy—Modifications and Considerations
May 13, 2019
Personal trainers should be aware of the physiological changes during pregnancy for each trimester in order to provide appropriate exercise modifications and alternatives for their prenatal clients, to positively influence overall health.
Personal trainers Program design Client Consultation|Assessment Safety Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Pregnancy Training Pregnant Client Physiological Changes
Bridging the Gap between Personal Training and Physical Therapy
April 22, 2019
The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.
Personal trainers Program design Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Physical Therapy Client Assessment Client Needs
Keeping Clients for Life—Three Long-Term Retention Strategies that Work
April 1, 2019
David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.
Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies
Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers
March 25, 2019
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training
