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Josh Leve, Co-Founder and President of the Association of Fitness Studios, discusses the current trends in the fitness studio industry in this session from the 2016 NSCA Personal Trainers Conference. Also covered is why personalization is the key to success, and insights into what is working and what is not.

Personal trainers Organization and Administration Professional Development Fitness Industry Personal Trainers Fitness Business 2016-Personal-Trainers-Conference

Why Email Marketing is Superior to Social Media

October 29, 2016

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.

Personal trainers Organization and Administration Professional Development social media emailing buy-in 2016-Personal-Trainers-Conference

How to Launch a Successful Strength Coach Career

September 15, 2016

Article

Allen Hedrick provides a detailed introduction to launching a successful career as a strength and conditioning coach. If you're looking to become a strength coach, or are interested in learning more about this competitive yet fulfilling career, read this article. From obtaining the right degree(s) to providing appropriate references, Coach Hedrick's words provide insight into building a long-lasting strength and conditioning career.

Coaches Professional Development Career Strength Coach Career

The Role of Nitric Oxide in Tactical Performance

September 1, 2016

Supplements that claim to boost nitric oxide have not been proven to be all that effective since the actual conversion in the blood cell is rather complicated and requires oxygen, which is usually in short supply during exercise or at high altitude. So how does an athlete boost their nitric oxide production?

TSAC Facilitators Nutrition ergogenic aids supplements nutrition nitric oxide

TSAC Report 40 Research Review

September 1, 2016

This article is part of a continuing series that examines pertinent and recent tactical strength and conditioning research reviews.

TSAC Facilitators Exercise Technique Program design physical fitness for police officers Load carriage physical fitness for firefighters

Heart Rate Variability Useful in Monitoring Fitness and Training Responses in Tactical Athletes

September 1, 2016

HRV is thought to provide objective insight into understanding fatigue, “trainability,” and “readiness” to perform in athletic populations. Evolving access to HRV data may enhance the understanding of individualized fitness and training responses in tactical athletes.

TSAC Facilitators Program design Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease hrv Monitoring Fitness Training Load Tactical Athlete TSAC

Occupationally Fit for Duty—What are the Physical Tasks of California Patrol Law Enforcement Officers?

September 1, 2016

A common theme in tactical fitness is to train for the demands of the position. This begs the questions: what are the actual occupational physical fitness requirements of the position of a California patrol law enforcement officer and how might these inform programming for this population?

TSAC Facilitators Program design Testing and Evaluation occupational fitness TSAC-F TSAC law enforcement POST

A Practical Guide to Workload Management and Injury Prevention in College and High School Sports

August 29, 2016

Article

Managing workload and optimizing athlete performance while promoting injury-free participation is simplified using the eight tips in this article.

Coaches Exercise Science Program design Injury Prevention Training Load Work Load management High School Athletes College Athletes Training Volume hs-coaching

The Squat—How it Improves Athletic Performance

July 31, 2016

Renowned powerlifter, Matt Wenning demonstrates proper form, volume, and muscles required to squat optimally in this session from the 2016 NSCA National Conference. The video includes coaching cues to help you teach squat technique to your athletes.

Coaches Exercise Technique Program design Squat Technique Coaching Ques Squat Optimally Teaching Athletes How to Squat

Coaching Your Athletes/Clients Through the Maze of Fad Diets

July 31, 2016

Learn about the pros and cons of popular diets, and how each diet will impact the training of your clients. In this session from the 2016 NSCA National Conference, sports nutritionist, Marie Spano explains the key factors that determine dieting success, and shares resources to help your clients decide which approach is best for them.

Coaches Nutrition Program design weight loss fad diets nsca-cpt sports nutrition nutrition diet

Hip Rotators: Friend or Foe?

July 31, 2016

Learn about the hip rotators as they relate to performance training. In this session from the NSCA’s 2016 National Conference, Michael Griffith explains the limitations of the hip external rotators and how this can impede performance and lead to injury. This session will also provide eccentric drills and exercises for the hip rotators.

Personal trainers Coaches Exercise Science Program design hip external rotators eccentrics kinetic chain

Nutrition for Athletes bundle, from the NSCA’s 2016 National Conference

July 31, 2016

This video bundle includes six nutrition lectures from the NSCA’s 2016 National Conference. Topics include supplementation for strength, aerobic training, and body composition; alcohol and exercise; recovery nutrition for the high school athlete; and nighttime feeding.

Coaches Exercise Science Nutrition Program design Professional Development Supplementation for strength Aerobic Training Body Composition Nutrition Recovery hs-coaching

Don't Be a Pig: Rethinking Training Practice for the Antifragile Athlete

July 31, 2016

The framework of the athlete system is fragile, and thus susceptible to the “black swan” injury event. In this session from the 2016 NSCA National Conference, Greg Myer explains how to develop a training model focused on anti-fragility, by which athletes train to continuously regenerate and increase performance through the integration of random events, stressors, and volatility into their training regimen.

Coaches Exercise Science Program design Injury Prevention ACL Injury ACL Injury Prevention Injury Prevention Programs

Supporting Periodizational Models for Speed Development

July 31, 2016

In this session from the NSCA's 2016 National Conference, Boo Schexnayder demonstrates how to effectively design long-term and short-term programs for speed development. Schexnayder explains how to effectively periodize strength training in a manner that supports speed development, as well as how to use speed and power training as a neural integration tool to enhance strength development.

Coaches Program design Speed Development Athletic Development Periodization Speed Training

LTAD Track: Pillars of the Upcoming Position Statement on Long-Term Athletic Development

July 31, 2016